IA-Sen: Conlin announces candidacy in video

Roxanne Conlin made her candidacy for U.S. Senate official today, releasing this two-minute video:

Conlin narrates the video herself, and it’s mostly a biographical piece. Her parents lived paycheck to paycheck. She worked her way through college and law school.

Conlin was U.S. Attorney for Iowa’s southern district from 1977 to 1981. In this video, she says that as a prosecutor, she “took on drug dealers, corrupt politicians, and corporations who violated the public trust.” She then started a small law firm “to give a voice to everyday people who had none, like taking on the big banks to help family farms at risk of foreclosure.”

Conlin tells viewers, “Taking on the special interests has been the cause of my life,” and she is running for U.S. Senate “to take this fight to Washington.” She promises to help small business and promote renewable energy and other strategies for creating jobs in Iowa.

She doesn’t mention Senator Chuck Grassley directly, but she outlines the case she will make against him. Career politicians in Washington have lost their independence. Iowans were left behind when banks got bailed out and their top executives got huge bonuses. Grassley voted for the Wall Street bailout, which Conlin mentions twice in this video. No doubt we’ll hear more in the coming months about Grassley’s ties to various special interests and his votes for tax breaks companies use when they ship jobs overseas.

Conlin looks at the camera as she delivers her closing line: “Join me in taking on this fight, because the special interests have had their turn. Now, it’s our turn.”

Her campaign logo reads, “Roxanne for Iowa.” I would like to hear from campaign professionals on the merits of branding women candidates with their first names, like the Hillary for president signs and bumper stickers.

I like that we hear her own voice, instead of an actor’s voice-over, and her life experiences that many Iowans can relate to. (Republicans are already referring to Conlin as a “liberal, millionaire trial attorney” from Des Moines.)

What do you think?

UPDATE: Transcript of the ad:

 Today, Roxanne Conlin filed paperwork with the Federal Elections Commission to enter the race for U.S. Senate and released a video to Iowans.  The video can be viewed at

http://www.roxanneforiowa.com/  

The text of the video follows:

   Iowa, a place of quiet resolve.  In tough times, overcoming the odds with strength and independence.  But somewhere along the way, career politicians in Washington lost theirs.

   As the big banks got bailed out and CEOs got outrageous bonuses, we got left behind.

   I’m Roxanne Conlin.  I grew up right here in Iowa, Sioux City, Clinton and Des Moines. My parents lived paycheck to paycheck, moving from town to town in search of work.

   To help our family, starting at fourteen, I worked as a waitress, and then worked my way through college and law school.

   When Jim and I married, we had nothing.  But we had each other and we built a loving family.

   As a prosecutor I took on drug dealers, corrupt politicians, and corporations who violated the public trust.

   I started my own business – a small law firm to give a voice to everyday people who had none.  Like taking on the big banks to help family farms at risk of foreclosure.  Taking on the special interests has been the cause of my life.  I’m running for U.S. Senate to take this fight to Washington.

   We need a senator who’ll help small businesses in Iowa, not big corporations that ship jobs overseas; fight for relief on Main Street, not more bailouts for Wall Street; and preserve the jobs we have, while also creating new ones with a renewable energy revolution in wind, solar, ethanol, and biomass.

   We have the most educated, skilled workforce right here in Iowa ready to turn this economy around.

   I’m Roxanne Conlin.  Join me in taking on this fight because the special interests had their turn.  Now.  It’s our turn.

Here’s more biographical information from her campaign website:

Battling organized crime, corruption and giant corporations, Roxanne Conlin has spent her life standing up to special interests for Iowa families who have been hurt by powerful forces. At an early age, Roxanne experienced personally the hardships many families face. She learned to never give up, no matter what the odds.

Growing up in Iowa, Roxanne’s family lived paycheck to paycheck, moving from town to town in search of steady work. Her father was an alcoholic, who struggled to hold down a job, while her mother tried to put food on the table for their children. The oldest of six children, Roxanne went to work as a waitress at the age of 14 to help the family make ends meet.

At the age of 16, Roxanne entered Drake University – taking on extra classes while holding down several jobs at the same time. Roxanne worked her way through college, graduating at 19 and Drake Law School graduating at just 21 years old. She chose to dedicate her legal career to speaking for those who cannot speak for themselves.

As an Assistant Attorney General for Iowa, Roxanne fought public corruption and wrote the first law of its kind protecting rape victims. Then, as the United States Attorney for the Southern District of Iowa, she worked hand in hand with law enforcement – leading major drug busts and cracking down on violent crime.

For more than 25 years, Roxanne has owned and managed a small law firm in Iowa. Her firm is dedicated to representing everyday people who do not have a voice. She has never worked for a single corporate interest. Instead, Roxanne has chosen to fight for family farmers squeezed by big banks, police officers wronged by the system, and workers hurt by large companies. A successful small business, Roxanne Conlin & Associates was recently cited by a national magazine as one of the best firms to work for because of its family-friendly practices, welcoming the children of staff into the workplace.

With each new milestone – serving as United States Attorney in Iowa, earning the Democratic nomination for Governor of Iowa, being elected as the first woman President of the American Association of Justice, and selected as one of the first women in the Inner Circle of Advocates – Roxanne leaves behind a trail of shattered glass. Through it all, she still sees the world through the eyes of the courageous, everyday Iowan who refuses to give up in the face of overwhelming odds.

Roxanne lives in Des Moines with her husband of 45 years, James. They are most proud of their four adult children and five grandchildren.

18 thoughts on “IA-Sen: Conlin announces candidacy in video”

  1. I’d love to take Grassley down.  The faux maverick has shown his true colors.  And in Iowa, we get a far more sustainable seat than something like Kentucky or Louisiana.

  2. even if we assume that Conlin can’t win, simply having her on the ballot as a strong challenger is a great thing.  

    If one thing I’ve seen all over that is completely undervalued its coattails of stronger challengers that have little chance.  

    This is why you should always makes an effort to have atleast someone running, and preferably someone good, no matter where the race is, because whether its up or down the ballot, its all about running as strong as we can and building the party in a way we want it built at every level.  

    This is why its important for progressives to run even in blood red districts/counties especially if no one else is running for the seat.  Simply getting info on the voters there and getting them ivolved locally can be a huge help when it comes to other races in the area.  

  3. DesMoinesDem, I totally agree that this commercial is strong in part because it’s her voice telling her story and her ideas. She’s got a good bio, it’s told well and told in a way that connects with her campaign’s themes. It features regular Iowa folks, but without making them seem like props. Plus, she’s the sort of classy old-school progressive-populist politician that Iowan used to elect (ahem, Steve King). AND she makes Iowa look pretty, no small feat (kidding, Iowans!).

    She gets an “A” for her first commercial in my book.  

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