Wisconsin Gov. Jim Doyle has told associates he will announce this week that he won't seek a third term in 2010, POLITICO has learned.
By deciding against a run, Doyle, a Democrat, sets off what could be one of the most competitive gubernatorial races in the country next year. [...]
But sources familiar with his decision not to seek a third term say Doyle recognized the difficulties he may have faced next year and didn't want to go through another campaign after a long political career.
This race was already shaping up to be a pretty competitive one (SSP recently downgraded this race to Lean Dem), and a pair of legit GOP challengers have already stepped up to the plate: Milwaukee County Executive Scott Walker and ex-Rep. Mark Neumann. Topping the list of Democratic prospects is the current Lt. Governor, Barbara Lawton. However, Politico speculates that she may enter the Dem primary as the incumbent, as Doyle has long been rumored as a potential recipient of an Obama administration appointment. That might be a double-edged sword for Lawton -- yeah, incumbency usually is a powerful attribute, but incumbent governors are facing an unusual level of unpopularity across the nation this year. As Governor, she may have to make some hard choices that will only serve as baggage in 2010.
Other potential Dem candidates, highlighted by the Politico, include Milwaukee Mayor Tom Barrett, Rep. Ron Kind and state Sen. Jon Erpenbach.
Special thanks to desmoinesdem for getting the discussion started in the diaries.
RaceTracker Wiki: WI-Gov (Quick! Give it an update!)